Cadillac and GMC said Tuesday that they are launching a special promotion offering up to 20 million won in discount benefits for key models to mark the year-end. This promotion will be operated under the same conditions through December.
Cadillac is providing purchase benefits for 'The New Escalade', the long-body model 'The New Escalade ESV', and the electric SUVs 'Escalade IQ and IQL'.
Customers purchasing The New Escalade can choose one of the following: a 7 million won cash discount, a 3.5% annual interest rate partner loan (36 months, 30% down payment), or a 3.5% annual interest rate partner auto lease (60 months, 30% deposit).
Additional discounts have also been arranged for corporate and individual business owners, as well as customers owning specific brand vehicles. The New Escalade ESV can receive discounts of up to 20 million won depending on the applicable conditions.
Customers who currently own a GM brand (Cadillac, Chevrolet, GMC) vehicle are offered a repurchase discount of 2% of the vehicle price. An additional 1% discount is also applied for existing Escalade owners.
Customers purchasing the Escalade IQ and IQL will newly receive a 5 million won cash discount benefit starting this month. The first 50 customers to have The New Escalade (including ESV) delivered in November will be given a RIMOWA carrier as a gift.
GMC has arranged purchase benefits for the large SUV 'Acadia', the mid-size pickup truck 'Canyon', and the electric SUV 'Hummer EV SUV'.
Customers purchasing the Acadia will receive support for the individual consumption tax increase, and households with two or more children will receive an additional 500,000 won discount. The Canyon offers a 2% discount to corporate and individual business owners, and a 1% discount benefit to customers owning specific brand vehicles. Both models can receive an additional 4% discount on the vehicle price when purchasing specific inventory, along with three free engine oil exchanges.
Meanwhile, Cadillac and GMC will conduct the '2026 Winter Owner Care Service' at 19 official service centers nationwide through the 14th. Customers visiting service centers during the campaign period can receive a free vehicle inspection.
A 20% discount benefit is provided for parts requiring replacement based on the inspection results, as well as oils such as engine oil and transmission oil. The discount applies if vehicles inspected during the campaign period undergo repairs by December 31.
Customers who exchange three items together—engine oil, oil filter, and air cleaner—are also exempted from the exchange labor fee. However, some items, such as insurance repair parts and tires, are excluded from the discount targets.
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