Baekhyun (Byeon Baek-hyun), a member of the group EXO and solo singer, who was embroiled in an exclusive contract dispute with his former agency, has established a new management company and is set to embark on independent activities.
According to the Korea Creative Content Agency’s Comprehensive Information System for Popular Culture and Arts, Baekhyun completed the registration of B.EON Entertainment Co., Ltd. as a popular culture and arts planning business with the Seoul Gangnam-gu Office on the 9th. Baekhyun himself serves as the CEO.
B.EON Entertainment is a legal entity established in September with a capital of 100 million won. Its business objectives include record production and distribution, event planning, and artist management.
Previously, Baekhyun had been in conflict with INB100 and its parent company One Hundred Label, which were established for the activities of the EXO unit EXO-CBX (Chen, Baekhyun, and Xiumin), over issues such as unpaid settlement funds. In April last year, the EXO-CBX side notified of contract termination citing unpaid settlements and breach of contract, and filed a lawsuit related to the exclusive contract.
Subsequently, in September last year, the Seoul Central District Court granted the application for an injunction suspending the effect of the exclusive contract filed by the EXO-CBX side against INB100. As a result, the effect of the contract was suspended until the first-instance verdict in the main lawsuit, enabling Baekhyun to engage in independent entertainment activities.
Born in 1992, Baekhyun debuted with the group EXO in 2012. The group EXO, which includes Baekhyun, received much love for songs such as “Growl” and “Addiction.”
in ENTERTAINMENT
