
Bobby of the boy group iKON revealed that he received approximately 0.1 billion won as the grand prize for winning the survival program "Show Me The Money 3." While the total prize pool was reported to be 100 million won, he explained that the actual amount received was different.
On the 18th, Bobby appeared on rapper Swings' YouTube channel "Aegen Nam Swings" and emphasized, "Many people think the grand prize for 'Show Me The Money 3' is 100 million won, but that is the 'total prize pool.'"
He stated, "In reality, I received about 0.1 billion won," adding, "After Show Me The Money 3, they gave a car to the winner," expressing his disappointment.

In response, Swings chimed in, saying, "If you deduct styling costs and such, it was actually in the negative." Rapper The Quiett, who served as Bobby's producer at the time, pointed out, "The term 'total prize pool' is heavy. If it's a prize, it should just be called a prize. It's on par with production costs and meal expenses being included."
Reflecting on the moment of his victory at the time, Bobby said, "I couldn't believe it." He shared, "While I was standing on stage, 'Show Me The Money 3' was written in huge letters right there on my left side. At the exact moment I felt, 'That is mine,' I felt the strength leave my legs. It was so wonderful."
After winning "Show Me The Money 3" in 2014, Bobby debuted with iKON the following year. He married a non-celebrity woman in 2021 and has one son.