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Longevity (healthspan) startup Axion announced on the 13th that it has secured seed investment from Kakao Ventures and Future Play.
Axion is a company that has established a business model generating revenue through beauty brand operations and reinvesting those profits into the commercialization of biotechnology. Over the next three years, it plans to invest 10% of its profits in research and development (R&D) to lower entry barriers for healthspan extension technologies.
As its first move, Axion will officially launch the skin longevity brand 'Roadic' this September. Roadic will introduce the proprietary home recovery device 'Roadic Air Booster,' based on cold plasma technology with exclusive supply rights, along with three dedicated cosmetic products. Unlike existing devices that rely on physical stimulation, Roadic applies a unique technology that opens pathways for the absorption of active cosmetic ingredients into the skin through a chemical mechanism inducing reactive oxygen species (ROS).
Axion's core competitiveness lies in its practical team experienced in all aspects of brand operations, from planning to profit and loss management, within the beauty and consumer goods sectors. The company aims to achieve profitability within one year by leveraging artificial intelligence (AI) for marketing efficiency optimization and an advanced inventory and margin management system. In the long term, it plans to expand its business scope into a personalized longevity data platform based on accumulated customer data.
Kakao Ventures and Future Play, which led the investment, expressed high expectations for Axion's experience in rapid brand growth and its differentiated value centered on technology.
Kim Ah-hyun, CEO of Axion, stated, "Longevity is not the exclusive domain of a few but a right that everyone should enjoy in their daily lives," adding, "Through Axion's unique approach of proving it through brands and reinvesting in technology, we will establish sustainable wellness routines as part of everyone's daily life."
[MoneyToday startup media platform Unicorn Factory]