Lamborghini is projected to surpass 500 customer deliveries in Korea for the first time this year. Evaluating Korea as its 6th largest market globally and 2nd in the Asia-Pacific region, Lamborghini is accelerating its domestic push by unveiling a high-performance plug-in HYBE hybrid (PHEV) super sport utility vehicle (SUV) and a V12-based HYBE hybrid flagship for the first time in Asia.
Stefan Winkelmann, Chairman and Chief Executive Officer (CEO) of Lamborghini, emphasized at 'Lamborghini Day Korea 2026' held on the 8th at Grand Walkerhill Seoul in Gwangjin District, Seoul: "This year, the number of vehicles delivered to customers in Korea will exceed 500 for the first time. Korea has become a more important market than before, and we expect it to continue growing."
According to Lamborghini, Korea is the 6th largest market globally by customer deliveries among 57 markets and 188 sales partners worldwide. It is the second-largest market in the Asia-Pacific region. Since entering Korea in 2007, when sales began to grow significantly, Lamborghini has regarded the Korean market as a core high-performance vehicle market.
On this day, Lamborghini unveiled the 'Urus SE Performante' and 'Revuelto SV' for the first time in Asia. The two models highlighted their strengthened design and performance, which are Lamborghini's core values, even after electrification. CEO Winkelmann expressed confidence, stating, "The most important reason for choosing Lamborghini is its design and performance."
The Urus SE Performante is a PHEV super SUV that delivers a system maximum output of 812 horsepower and a maximum torque of 1,000 Nm. It accelerates from a standstill to 100 km/h in just 3.3 seconds, with a top speed of 312 km/h. It is 32 kg lighter than the previous Urus SE, and features dual-chamber air suspension and a new exhaust system to enhance both driving performance and ride comfort.
The Revuelto SV is a track-oriented model powered by a V12-based HYBE hybrid powertrain, producing 1,065 horsepower. Weight has been reduced by 50 kg compared to the previous model through lightweighting, and it features a high-output battery along with new braking, suspension, and aerodynamic devices. Lamborghini explained that it strengthened circuit performance by increasing downforce and improving aerodynamic efficiency.
Starting with the Revuelto, Lamborghini now has a full HYBE hybrid lineup including the Urus SE and Temerario. The strategy is to combine electrification with brand identity not merely by reducing emissions, but by enhancing acceleration performance and driving response through electric motors.
Permin Soneira, Chief Technology Officer (CTO) of Lamborghini, stated, "Performance includes not just zero-to-hundred acceleration or top speed, but also corner entry and exit, steering response, and the sensation the car conveys. We focused on maintaining Lamborghini's unique emotion and performance even after electrification."
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