Hyundai Steel announced on the 12th that it has launched 'H ONE,' an integrated brand encompassing both rolled H-beams (RH) and built-up H-beams (BH), to target the high-value-added construction market.
The company explained that it introduced the integrated H-beam brand 'H ONE' to respond swiftly to diverse customer demands driven by changing architectural trends. This comes as the market for large-scale structures, such as artificial intelligence data centers (AIDCs), semiconductor fabs, ultra-high-rise buildings, and large logistics centers, expands, leading to increasingly varied requirements regarding H-beam specifications and structural performance.
In particular, artificial intelligence data centers, which require the installation of massive servers, cooling and power equipment, and advanced production facilities, necessitate structural performance capable of withstanding high loads, as well as large cross-sections and non-standard specifications. The conditions to be considered during project execution, such as shortening construction periods and ensuring stable material procurement, are also becoming more complex. As the structural and design conditions of buildings become more diverse, the ability to supply H-beams is becoming increasingly important, requiring not only the stable supply of standard-specification H-beams but also flexible responses to special specifications for each project.
RH beams are produced by rolling semi-finished products into a single integrated unit, with uniform quality and stable supply capacity as their strengths. In contrast, BH beams are made by cutting and welding plates, allowing them to flexibly accommodate special design conditions for each project, such as large cross-sections or non-standard specifications.
'H ONE' is an integrated solution brand that combines the stable supply capability of RH with the flexible specification adaptability of BH to propose optimal product combinations and supply solutions to customers.
Hyundai Steel plans to use 'H ONE' to comprehensively review the structure, load, specifications, steel grade, volume, and delivery schedules for large-scale construction projects such as artificial intelligence data centers and semiconductor fabs, thereby proposing suitable RH and BH product combinations. In the future, the company aims to gradually expand its service scope from initial project design reviews to product selection, quotation, procurement, production and delivery, and technical support, building an integrated service system that supports customers' entire projects beyond simple product supply.
Kim Seong-min, head of Hyundai Steel's Sales Division (Senior Executive Vice President), stated, "Based on the product portfolio and customer response capabilities of 'H ONE,' which encompasses both RH and BH, we will comprehensively address diverse H-beam demands and establish ourselves as the go-to integrated solution brand that customers turn to first when they have requirements or concerns regarding H-beams."
in INDUSTRY
